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How to do an awesome product review (and anger the company at the same time)

So I’ve been working on some ways to get back into reviews, but instead of text based, I want to do them as video shorts.  Of course that means one has to figure out how to make the video interesting and not a boring rundown of features someone can read off the back of a product brochure.  Jonathan Yi had the same idea when he got his hands on a new Canon EOS C300, but his humor didn’t sit well with the company.

Canon, not thrilled with my sense of humor, does not credit or condone this video, but I think it shows a lot of the camera’s strengths.

I think Canon was probably okay with everything up until the “Canon Log” line.

The price of the EOS C300 did come down a little bit, but it is still too far out of my range to pick one up on day of release.

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